Every other time I go out to eat with a group, be it family, friends, or acquaintances of whatever age, conversation routinely plunges into a discussion of when it is appropriate to pull out a phone. People boast about their self-control over not checking their device, and the table usually reaches a self-congratulatory consensus that we should all just keep it in our pants. The pinnacle of such abstinence-only smartphone education is a game that is popular to talk about (though I’ve never actually seen it played) wherein the first person at the dinner table to pull out their device has to pay the tab. Everyone usually agrees this is awesome.
What a ridiculous state of affairs this is.
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Tweets that contained the word ‘retweet’ got more retweets than the average, but fewer clicks. Tweets containing an ‘@’ symbol got more clicks, but fewer retweets.
(via New Data Indicates Twitter Users Don’t Always Click the Links They Retweet [INFOGRAPHIC])
Just look at that graph. On the one hand, you have all the social networks that you know. They’re about 43.5 percent of our social traffic. On the other, you have this previously unmeasured darknet that’s delivering 56.5 percent of people to individual stories. This is not a niche phenomenon! It’s more than 2.5x Facebook’s impact on the site.This post. It is brilliant.
Day after day, this continues to be true, though the individual numbers vary a lot, say, during a Reddit spike or if one of our stories gets sent out on a very big email list or what have you. Day after day, though, dark social is nearly always our top referral source.
(via Dark Social: We Have the Whole History of the Web Wrong - Technology - The Atlantic)
So wrote Benji Lanyado in an email yesterday. His latest project, Reddit Edit, pulls the three most popular links from six of Reddit’s most popular sections (or Subreddits, as they’re called).
The Subreddits — Politics, Worldnews, Technology, Science, Pics and Reddit’s front page — each boast a large portion of the site’s community and, according to Lanyado, showcase the users’ extraordinary ability to discover news.
And that discovery is all Reddit Edit is — the articles, pictures, etc. that users are most interested in. The community is fueled by its discussion, but the discussion is about the incredible pieces that Reddit Edit gives you.
What differentiates Reddit from similar sharing hubs like, say, Twitter, is that links only become popular if they receive more upvotes than the rest of the flood. It has nothing to do with the uploader. It’s a user determined front page, and according to Benji:
The upvoting and downvoting means that a kind of natural selection happens on Reddit - you get a sense of what a large body of web consumers are interested in, rather than niche stories being pushed by individuals with large followings. On Reddit, all users are equal.
FJP: For another one of our talks with Benji, see here.
(via futurejournalismproject)According to Independent Retailer.
- How to Market Your Horse Business
- Recruit Military
- Talking Finger
- Earthegy
- The Chicken Chick at Egg Carton Labels by ADozenGirlz
- PoolSupplyWorld
- Social Media Branding with Kim Garst
- Legendary Whitetails
- Dog Pack Snacks
- Chocolate for Breakfast
What’s your favorite?
(via Top 10 Small Business Facebook Pages 2012 | Independent Retailer)
Google Politics (@googlepolitics): “When @BarackObama’s #DNC2012 speech ended at 11:03 p.m. ET, @google searches for “register to vote” doubled nationwide. #googlepolitics”
Wow.
(Source: diadoumenos, via theatlantic)